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In the previous section we listed a number of websites that can help you locate specific jobs, but they are also helpful for industry information, trends, links to company websites, etc.

The Classifieds

Keep in mind that many papers now offer their classified sections online.   

Benefits of using the classifieds:

Gives a good idea of the skills and experience required by a specific industry or position in that particular region of the country.

Responding to these ads gives you practice with writing cover letters and marketing letters, as well as learning how to tailor your resume to specific companies and positions.

Your response might lead to an interview.

Drawbacks of using the classifieds:  

Many of today’s jobs are no longer listed in the classified section of the newspaper, so you may be missing out on opportunities if this is your only source of position openings.

There are usually a high number of applicants per job advertisement, which leads to a low rate of placement.

Some organizations and placement agencies run ads strictly to collect resumes.

Search Firms and Temporary Agencies

There are many placement agencies in the US, and numerous specialize in particular field (a good handbook to take a look at is The Directory of Executive Recruiters).  However, it is important to remember that it is not their aim to help you figure out what it is you want to do.  To get the largest benefit of working with a recruiting firm, you must go to them with a clear picture of the type of position you are looking for.

RESEARCHING THE JOB MARKET

Company and Industry Research

Once you have an idea of what the current job market has to offer, it is time to do research on the various industries and companies in which you may be interested.  This section will give you some tips on how to proceed with this research.  We will explain a number of tools and how to use them for the best results.  

Research provides a crucial foundation for your entire job search process.  Consider it to be the means by which you get answers to your career questions.  Without this research to back up your candidacy for a specific position, you may appear vague, unmotivated or uninterested in the job you are being considered for.  Those who do adequate research (and this does not mean you need to spend and exorbitant amount of time on it) will stand out from the rest of the applicants in a pool of candidates.

Consider:

Reading Periodicals

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