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An Explanation of Claritas™ Household PRIZM Groups Related to 5.10 Lifestyles (Claritas™: Indiana, 2001)

South Bend city, IN

Mishawaka city, IN

St. Joseph County, IN

To learn more about these PRIZM groups and the clusters included in each, consult the following web sites:

http://www.tetrad.com

www.tetrad.com/pub/prices/PRIZM_Clusters.pdf

http://www.claritas.com

http://nhts.ornl.gov/2001/usersguide/appendix_q.pdf

http://www.andreas.com/downloads/geodemographic-clusters.pdf

You can also find a free analysis of your neighborhood by zip code at the Claritas “You Are Where You Live” link from the www.claritas.com web page.   

_______________

References:

Claritas, Inc.

2000Summary Lifestyle Descriptions: PRIZM Cluster Narratives.  Pp. 5-19.  Also found at www.tetrad.com/pub/prices/PRIZM_Clusters.pdf

Mitchell, Susan.

1995“Birds of a Feather,” American Demographics,” February.  Also at: http//www.andreas.com/faq-geodemo2.html

Appendix B, cont.

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