GUERRILLA WARFARE: YOU VERSUS YOUR PORTFOLIO
Car for $12,000
Car for $10,000
Savings = $2,000
Milk for $3.49
Milk for $2.49
Savings = $1.00
Yahoo for $25/share
Yahoo for $165/share
Cost = $140/share
Figure 3.1. The savings for the milk and car increase the consumer’s rea- son for purchasing the goods. However, the greater the stock price, the more inclined people are to purchase shares.This doesn’t make sense.
investing. That’s what your advisor is there to help you with. It’s decid- ing not to invest that would be the worse decision.
By taking this first step to becoming wealthy, you have done what mil- lions of Americans can’t or won’t do—take control. Be proud of your- self and your achievements. By taking pride in what you are doing, you will be more likely to continue. Above all, don’t be afraid to make deci- sions. Even if you find out that you have made a bad decision, think of it as a learning tool. Always learn from your mistakes.
Some of the wealthiest clients I have are excellent decision mak- ers. They make quick, informed decisions, not hasty ones. Nor do they procrastinate or waffle in their judgment. However, they aren’t afraid to ask for help or advice, either. And neither should you. Since you have decided to go this route, you will need to hone your deci- sion-making skills. You’ll continue to need them down the line.