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Establishing a value creation perspective requires a substantial change in mindset. Growing prof- its is no longer just a matter of securing a larger slice of the pie, but rather increasing the very size of the pie. That means focusing attention on both innovation and delivery activities. Companies need to exercise vigilance to keep from slipping back into a cost- containment mode.

Value chain restructuring will redefine traditional relation- ships and arrangements. People and assets may have to migrate not just geographically but between companies as players outsource non-core activities.

The end goal, as always, is to save time and money in getting high-quality products that cus- tomers want to market. Providing market-valued, competitively dif- ferentiated products that offer superior economics in terms of pricing and life-cycle costs is now a prerequisite for success in today’s global economy as the basis of competition shifts from enterprise versus enterprise to value chain versus value chain.

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What BoozAllen Brings

oozAllen & Hamilton is a global management and technology consult- ing firm, privately owned by its partners, all of whom are officers in the firm and actively engaged in client service. As world mar- kets mature, and competition on an international scale quickens, our global perspective on busi- ness issues grows increasingly critical. In more than 100 coun- tries, our team of over 10,000 professionals serves the world’s leading industrial, service, and governmental organizations. Each member of our multinational team has a single common goal — to help every client we serve achieve and maintain success. B

Our broad experience in the world’s major business and industrial sectors includes aero- space, agriculture, automotive, banking, basic metals, chemicals, construction, consumer goods, defense, electronics, energy, engineering, entertainment, food service, health care, heavy indus- try, high technology, insurance, media, oil and gas, pharmaceuti- cals, publishing, railways, retail- ing, steel, telecommunications, textiles, tourism, transportation, and utilities.

With our in-depth under- standing of industry issues and our expertise in strategy, sys- tems, operations, organization, and technology, we assist our clients in developing the capabil- ities they need to compete and thrive in the global marketplace.

We judge the quality of our work just as our clients do — by the results. Their confidence in our abilities is reflected in the fact that more than 85 percent of the work we do is for clients we have served before. Since our founding in 1914, we have always considered client satis- faction our most important measure of success.

Consistent with our position as a business thought leader, BoozAllen sponsors strategy+business, a quarterly journal containing the best ideas in business. Visit the BoozAllen Web site at www.boozallen.com or the strategy+business Web site at www.strategy-business.com.

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