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MEDIA

PROGRESSIvE RADIO

Our in store radio reaches over two million shoppers a week in our supermarkets nationwide.

Commercials run at least eight times per day and more frequently within the 24-hour 7-day stores. No other advertising medium comes within ‘earshot’ when it comes to getting close to customers.

Research shows that over 80% of final purchase decisions are made when the shopper is in store. Progressive radio can encourage customers to switch brands, try new products and take up promotional offers. In store radio is well tested and regular advertisers claim they receive significant increases in sales activity – without the need for price-cutting or promotions.

Progressive radio allows you the opportunity to talk to your customers while they’re actually making decisions on what products they will put into their baskets. New digital technology means your message is delivered with absolute clarity. Paid advertising is limited, so your message is left uncluttered to achieve maximum effectiveness and cut-through.

For bookings contact: Colin Gestro at Affinityads (09) 444 9158 or 027 256 8014 colin@affinityads.com

PROGRESSIvE RADIO

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