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BI and the “Unstructured Data” Challenge

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Key Message -- #3 So what’s BI – the 1958 definition and today’s?

In this paper, business is a collection of activities carried on for whatever purpose, be it science, technology, commerce, industry, law, government, defense, et cetera. The communication facility serving the conduct of a business (in the broad sense) may be referred to as an intelligence system. The notion of intelligence is also defined here, in a more general sense, as “the ability to

apprehend the interrelationships of presented facts in such a way as to guide action towards a desired goal.”

  • Hans Peter Luhn, A Business Intelligence System, IBM

Journal, October 1958

©Alta Plana Corporation, 2008

The Data Warehousing Institute

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