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Behind the newborn in the developing world who takes that first glorious breath because a mother received prenatal care, there stands a traveller who tossed coins into the coffers of Change for Good®. Behind the infant who is born without HIV because of antiretroviral therapy, there stands a celebrity who pledged to Unite for Children, Unite against AIDS. Behind the girl who skips into a classroom for the first time because school doors now swing open for her, there stands an imam who proclaimed her right to an education. Behind the child who kicks a football instead of unexploded ordnance, there stands an athlete who rallied to Unite for Children, Unite for Peace.

Working with UNICEF are unsung heroes, striving for the day when all children have the opportunity and resources to fulfil their potential. Whether joined by global alliances, faith-based organizations, corporations or individuals, UNICEF’s partnerships lighten the load and strengthen the accomplishments.

SPORTS FOR DEVELOPMENT

The roar of the crowd at sporting events may be acknowledging more than just the athletic achievements on the playing field. Many fans are applauding athletes, teams and leagues for their work for children. The world of sports has provided a crucial tool for supporting the Millennium Development Goals. Sports partnerships are used for advocacy, communication, brand-building, fund-raising and implementing programmes.

POWER OF PARTNERSHIPS

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