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Income from book sales by category, %

20032004200520062007

Mainstream literature17.918.820.520.318.9

Children’s books6.97.97.58.28.2

School set books2.92.92.92.62.5

School textbooks31.129.025.228.724.9

Academic and professional books25.125.325.022.826.7

Illustrated books6.96.86.58.77.0

Religious books4.55.07.13.86.4

Other (including musical scores and maps)4.54.35.34.95.4

Income from book sales per annum

Year

Zlotys millions

millions

rate

Inflation rate %

2003

2090

475

4.4

1.9

2004

2210

487

4.5

3.5

2005

2460

618

4.0

2.1

2006

2360

605

3.9

1.0

2007

2570

680

3.8

2.5

20032004200520062007

Number of copies sold 119.6125.3139.1129.9140.4

(millions)

Average book price

Over the past few years book prices have only risen minimally, yet many readers think of books as expensive. At the same time, the supply of so-called cheap books is immense (copies sold at a reduced price by the publishers or wholesalers). In the past few years the market for cheap publications has been increased by titles supplied as supplements with newspapers.

Retail price

2003

2004

2005

2006

2007

Zlotys

29.10

29.20

29.30

30.20

30,50

6.60

6.50

7.30

7.70

8.06

Average monthly income

2003

2004

2005

2006

2007

Zlotys

2,201

2,289

2,380

2,477

2,691

501

505

593

632

712

TAX REFORM

In the future the market might undergo a major change. By the end of 2010 the zero per cent rate for VAT on books is likely to be suspended. In Poland the standard rate will be 22 per cent. However, publishers are hoping for a preferential rate, which is most likely to be 7 per cent (or even zero per cent, as at present).

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