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STC San Luis Obispo Chapter Presentation - page 12 / 12

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Topic

What we’ll do next if this venture fails

Carolyn, As You Like It Consulting

Pros: Any entrepreneur has to be prepared for the fact that their original idea may not work in the marketplace at the current time. Also, because I am the master of my own destiny, I don’t have to worry about getting laid off.

Cons: THERE IS NO SAFETY NET.

Greatest challenges: Paying my bills.

Approaches to meet the challenges: I heard that there are personal computer trainers on cruise ships, so I have written to all the cruise line. I can also fall back on my technical writing and editing skills.

Mike, On The Same Page Technical Communications

Pros: If this does not continue, I will have the opportunity to look over yet another hill.

Cons: I don’t really want to look over other hills right now. I’m comfortable, confident, and content but realize that what we believe to be “terra firma” can shift on us (I experienced the Loma Prieta earthquake of 1989 in a building of AMD, working there as a contract writer).

Greatest challenges: Being even more the master of my own destiny.

Approaches to meet the challenges: I could say that failure is not an option. Realistically, though, practice and improve my methods, not just use them; try to look at everything as an “ad” venture. Consider the compromises, which I am now finding are more a part of making my living.

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