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Cost Benefits of the Platform Principles for Tractors and Other Agricultural Machinery - page 9 / 29

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In few years from the creation of CNH most of the products have been renewed, all with the concept of common platform.

Existing New Holland and Case IH products have been initially “merged” into new product families, communizing the best technologies and components.

Then they have been heavily differentiated by brand, developing brand-specific features and characteristics.

The product families have been kept as wide as possible, using the maximum flexibility of key component families as engines, transmissions, front axles, cabs, hydraulic systems, electronic systems, etc.

The standardization process has also involved technical solutions, embedded in different products, sometimes even using some different components, but within the same design framework and validation process.

Product Platforming: The Manufacturer Perspective (2)

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