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ALABAMA INSURANCE DISASTER RESPONSE PLAN - page 9 / 18

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The Commissioner of Insurance may request assistance from other states for adequate staff to handle consumer complaint issues post Disaster. This request is at the discretion of the Commissioner depending on the magnitude of the Disaster.

INDUSTRY COORDINATOR / IEOC TEAM LEADER

An individual who can represent the insurance industry at large during a disaster will be designated by the AL DOI and shown in the Coalition Alert Roster. This person’s primary role is:

  • 1.

    Enable the response capabilities of insurance catastrophe teams.

  • 2.

    Provide crisis communication support to the industry on behalf of the

Disaster Coalition and Insurance Commissioner.

This individual will produce intra-industry emergency communications; co-lead the IEOC Disaster Response Team; and provide counsel and coordination on behalf of the AL DOI and Coalition. That person's specialized roles, skills and duties are generally as follows:

  • Understands general operations, strategies and challenges of insurance industry catastrophe response teams.

  • Understands insurance industry issues, business models and participants.

  • Can develop and execute large-scale, complex communications strategies to reach targeted audiences fast, accurately and efficiently despite possibly adverse conditions through the use of various communication tools and techniques including written and verbal communications, mass email and web-based communications, teleconference facilitation and leadership, speech writing and/or message point development for other key communicators.

  • A mature, discreet individual with leadership abilities who operates well in a high-stress, fast-paced team environment.

  • Collaborates with, directs and/or supports communication efforts of other key communicators, such as webmasters, the Insurance Information Institute, and insurer and government information officers.

  • Acts as co-leader of a Coalition Disaster Response Team in concert with leaders of the AL DOI and AEMA. May be required to travel immediately to a state's AL DOI headquarters, or to the designated site of an IEOC.

  • Equipped with disaster-appropriate clothing and equipment.

  • Understands and implements measurement controls to determine impact of efforts; adjusts strategies as indicated by measurement results.

  • Seeks reasonable opportunities to leverage resources to improve services to disaster victims.

  • Remains at IEOC until initial phase of crisis has passed and Disaster Response Team is disbanded. Continues to serve as industry consultant

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