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legislation, which apply to the processing of personal data activities performed by the parties to the merger and by the entity resulting from the merger operation. Irrespective of the approval of the merger, the new entity is obliged in its day to day business to respect the fundamental rights recognised by all relevant instruments to its users, namely but not limited to privacy and data protection.

HAS ADOPTED THIS DECISION:

Article 1

The notified concentration whereby Google Inc. ("Google", U.S.A.) acquires sole control within the meaning of Article 3(1)(b) of Regulation (EC) No 139/2004 of the undertaking DoubleClick Inc. ("DoubleClick", U.S.A.) is hereby declared compatible with the common market and the EEA Agreement.

Article 2

This Decision is addressed to

GOOGLE INC. 1600 Amphitheatre Parkway CA 94043 Mountain View United States of America

Done at Brussels, 11/03/2008

For the Commission (SIGNED) Neelie Kroes Member of the Commission

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