Only two centuries ago, early explorers (adventurous business executives of those bygone days) were guided primarily with a compass and celestial navigation using reference points like the North Star. Today’s busy executive also needs guidance systems with just-in-time business intelligence to navigate through the challenges of locating, recruiting, keeping, and growing profitable customers. The Anton Press provides this navigational system through practical, how-to-do-it books for the modern day business executive.
4th Edition, Copyright © 2004 (08-Jul-04)
The Anton Press, Santa Maria, CA 93455 Used pursuant to license. All rights reserved
No part of this publication may be copied, scanned or reproduced without the written permission of The Anton Press, a division of BenchmarkPortal, Inc., 3130 Skyway Drive, Suite 702, Santa Maria, CA 93455.