Lamb Check-off news - American Lamb Board
Lamb Groups Promote Health Benefits of Lamb
The American Lamb Board is working with Australian and New Zealand lamb industries to promote the nutritional value of lamb in the U.S. market. To kick off the program, the tri-lamb group is sponsoring a "Lamb Lover's Roundup" recipe contest with the Food and Culinary Professionals practice group of the American Dietetic Association. Winners will be announced during a networking dinner at the American Dietetic Association's annual Food and Nutrition Conference and Exhibition, Sept.30 in Philadelphia.
New York Media Learn about American Lamb
In April, the American Lamb Board
conducted and American Lamb cooking seminar at the TV Food Network studio in New York. Attendees included TV Food Network producers and food directors as well as
media representatives from consumer publications including O Magazine and Family Circle. The seminar was led by Chef Tim Love who gave a fabrication demonstration and shared samples of four lamb dishes. ALB Board Member Laurie Hubbard provided industry background and answered questions about production practices. American Lamb Board representatives and Chef Tim Love also met with food editors from Everyday Food, First, Food & Wine, Martha Stewart Living, New York Times, Woman's Day and Woman's World.
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