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Smartphones in the US Enterprise

Top Mobile Operating Systems in the US Enterprise Mobile operating systems (MOS) are the building blocks that influence all subsequent decisions in executing an enterprise mobility strategy. We profile four of the predominant US enterprise MOSs in the following section from three different perspectives: usability, external influences, and enterprise appropriateness. From these vantage points, we explain the invisible forces compelling enterprise support.

Primary research confirms reported trends of usability promoting worker

productivity. Employees professional facets of their

feel empowered life with a single

to manage personal and device, and emboldened to

choose

the

device, with

little

concern

for

its

enterprise

appropriateness.

Second to usability are the extrinsic but powerful undercurrents shaping domestic smartphone buying patterns. These are attributes for which end-users and enterprise managers do not have a direct vote in the decision, but form strong opinions and modify their behavior as result.

The revenue opportunity within enterprises is creating

trend.

While

some

MOS

vendors

are

elevating

their

a bi-directional appeal among

RESEARCH COMPONENTS

Mobile Operating Systems (MOS)

  • 1.

    Android

  • 2.

    BlackBerry

  • 3.

    iOS

  • 4.

    Windows

State of Symbian & webOS in the US

FIGURES MOS Usability Features

MOS External Factors

MOS Enterprise Appropriateness

consumers, we observe other MOS vendors learning to accommodate enterprise. We explore the enterprise readiness progression of each which in most sophisticated enterprises trumps user preference.

the OS,

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