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7 / 14

recreation and tourism

national landscapes

The Australian Alps was recognised as a major Australian tourism attraction when it was included in Australia’s ten top national landscapes and included in the National Australian Landscape listing in June 2008.

Australian National Landscapes is a partnership project between Tourism Australia and Parks Australia with an aim of building a link between tourism and conservation and promoting these landscapes to the international tourism market.

Australian National Landscapes go beyond individual national park boundaries and have been identified for their natural, cultural and spiritual assets that are distinctive to Australia. The project provides as a framework to consider tourism infrastructure, conservation and marketing in a united way, encouraging partnerships not determined by borders.

Under an Australian National Landscapes listing:

  • tourism agencies, conservation agencies, infrastructure agencies and local government

are collectively responsible for the conservation and enhancement of Australia’s outstand- ing natural and cultural experiences for the future.

  • awareness is raised and visitation encouraged to these landscapes by Australia’s global

target market to achieve positive social, economic and environmental outcomes.

  • each landscape’s natural and cultural experiences are encouraged to meet the target

market expectations.

Granite Tors on Mt Kosciuszko.

EDUCATION RESOURCE RECREATION AND TOURISM 7/14

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