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trust capital [many positive experiences with a friend (like doing what you say you'll do) build trust over time and cannot easily be undermined]

trustworthiness [dependability; keeping a promise, or doing what you say you'll do]

Grade Seven character [the ethical traits of a person] honesty [fairness and straightforwardness in conduct] loyalty [supports with faithfulness a person or cause]

metaphor or simile [comparing two unlike objects to enhance meaning, as in "clouds are like cotton candy”]

reputation [a good name; a quality of character as judged by other people in general]

trustworthiness [dependability; keeping a promise, or doing what you say you'll do]

Grade Eight advocacy [to write or speak or act in favor of a person or ideal]

bias [personal judgment; a way we think about things that is formed by our experience]

charitable [related to giving to the needy]

community [a group with common interests and likes, or a group of people living in the same area with shared resources]

endorsement [public support for] exploitation [making use of something for your own advantage] honesty [fairness and straightforwardness in conduct] judgment [an opinion] loyalty [supports with faithfulness a person or cause] misunderstanding [a failure to understand] philanthropic [giving for the common good]

philanthropy [giving time, talent, and/or treasure or taking action for the common good]

reliable [dependable]

reputation [a good name; a quality of character as judged by other people in general]

trustworthiness [dependability; keeping a promise, or doing what you say you'll do]

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