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Reasons for the Merger in 2000

Concentration of value:

Value of merger: $300bn when announced, $145-183 bn in Jan. 2000 and down to $96-106 when deal complete in 2001

Original combined annual revenues of $30 billion

AOL-TW became world’s fourth largest corp & twice as big as nearest direct competitor, Viacom

AOL had high capital value but lower in revenues; TW had lower capital value but higher in revenues

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