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the concept of the crowdshort lived, loosely knit, and

 disorderly collectivities

note the influence of Durkheim on Turner and Killian as per

 the constraining nature of norms as social facts

other people as ‘reference groups’ in terms of determining

 what the norms of behaviour are (e.g. how to behave when

 smoking dope; drinking; laughter norms)

under normal circumstances, individuals have little   

 influence over group norms – but in collective behaviour

 situations, one individuals can establish the norm, if the

 other members have defined the situation as needing

 action of some sort

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