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MARCH Outcome Evaluation

Summary of the salient findings and the key lessons learned

The MARCH intervention significantly improved the knowledge of HIV/AIDS [in both of the sites]

Overall, exposure to the MARCH intervention improves respondents’ knowledge on the various ways of avoiding HIV/AIDS in both of the study sites. In particular, the effect of the MARCH intervention in improving the knowledge of its target audiences in relation to the ways of avoiding HIV/AIDS appeared immense. While modest but significant improvement was noted in Addis Ababa. It is, however, important to note that the knowledge on the various ways of avoiding HIV/AIDS has not yet been universal even among respondents who were highly exposed to the MARCH intervention in both of the sites.

Comparative analysis of the baseline and outcome results of Addis Ababa revealed that respondents of the baseline survey were significantly less likely than that of the outcome to mention the various ways of avoiding HIV/AIDS. In particular, the moderately-and highly-exposed respondents of the outcome survey were significantly more likely than those at baseline to mention most of the correct ways of avoiding HIV/AIDS.

The MARCH intervention significantly improved the knowledge of STIs [in both of the sites]

In both of the sites, respondents’ knowledge of the various symptoms of STIs has shown significant positive correlation with exposure to the MARCH. Overall, the reporting of the various correct symptoms of STIs was significantly higher among the moderately-and highly-exposed respondents, as compared to the non-exposed in both of the sites.  

This study also documented significant temporal trend in the reporting of STI symptoms when baseline figures were compared with figures of the exposed outcome respondents (in Addis Ababa). However, no statistical significant trend was noted when baseline levels were compared with the levels recorded for the non-exposed outcome respondents, suggesting the lack of overall trend in the knowledge of STIs in the general population.

The MARCH intervention brought about significant positive attitude towards PLWHAs but has little effect on improving the perceived non-differential treatment of PLWHAs [in Addis Ababa]

Overall, respondents who were exposed to the MARCH intervention were significantly more likely than those who did not to exhibit favorable and positive attitudes towards PLWHAs. The proportion who held high positive attitude towards PLWHAs increased from 47.2% among the non-exposed to 63.9% and 67.7%, respectively, among the moderately-and highly-exposed respondents.

There was, however, a modest improvement regarding individual’s perception of non-differential treatment of PLWHAs, as a result of participating in the MARCH. The proportion that reported high positive perception regarding non-differential treatment of PLWHAs was 24.9%, 32.1% and 39.4% for the non-, moderately-and highly-exposed respondents, respectively.

Addis Ababa and West Hararghe

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