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Copyright © 2005 South-Western. All rights reserved.

10–13

Disney Goes to Paris

Success of Tokyo Disneyland led Disney to believe it had a “sure-fire global winner”

Disney played bidders from Spain and France off one another

France offered more attractive deal:

4,800 acres of land at below-market prices

Long-term property and employer tax breaks

Low-interest loans

Highway improvements and extension of rail line

Class Notes: Disney Goes to Paris

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