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Copyright © 2005 South-Western. All rights reserved.

10–16

Disney Goes to Paris

Almost from the beginning, Euro Disney was in serious trouble

Losses cost the park about $1 million per day

New chief executive was hired and reorganization began

Park is now known as Disneyland Paris

Walt Disney Studios Park opened “second gate” to boost attendance

Disney has added attractions, reduced ticket prices, and increased discounts and special events

Class Notes: Disney Goes to Paris

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