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CS583, UIC

CS583, UIC

Introduction – Applications

Businesses and organizations: product and service benchmarking. Market intelligence.

Business spends a huge amount of money to find consumer sentiments and opinions.

Consultants, surveys and focused groups, etc

Individuals: interested in other’s opinions when

Purchasing a product or using a service,

Finding opinions on political topics,

Ads placements: Placing ads in the user-generated content

Place an ad when one praises a product.

Place an ad from a competitor if one criticizes a product.  

Opinion retrieval/search: providing general search for opinions.

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