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Reputation: Risk of risks
About the research
Reputation: Risk of risks is the fourth in a series of reports from the Economist Intelligence Unit’s Global Risk Briefing, a research programme targeted at senior executives responsible for managing corporate risk. Alasdair Ross is the author of the report, and Gareth Lofthouse is the editor. The Global Risk Briefing is sponsored by Ace, Cisco Systems, Deutsche Bank, IBM and KPMG.
The research for this paper is based on a survey of 269 senior risk managers, as well as in-depth interviews with executives. The Economist Intelligence Unit bears sole responsibility for the content of this report.
Our thanks to everyone who shared their time and insights in this report.
© The Economist Intelligence Unit 2005