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JCB WORLD REPORT #45

Disney and JCB Launch Disney JCB-Card, Japan's First Disney-branded Credit Card

CB has teamed up with the Walt Disney Company (Japan) Ltd. (the Walt Disney Japan), a global leader in the entertainment business, to develop and issue Japan's first Disney-branded credit card, the Disney-JCB Card. The Disney-JCB Card offers a generous package of attractive, exclusive cardmember benefits to help make cardmembers dreams come true through membership in the Disney Card Club. Membership entitles cardmembers to a number of special offers at Tokyo Disney Resort®.

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redeemable for Disney merchandise and One Day Passports at Tokyo Disneyland® and Tokyo DisneySea®. Cardmembers will also be able to share their points with the whole family, including their children through the Disney Kids Point Card. As a special benefit, cardmembers will have the chance to attend a private character experience at Tokyo Disney Resort®. Disney Points is the first-ever loyalty-point program available for use at Tokyo Disney Resort®.

Disney fans and many other customers are sure to love the Disney- JCB Card for the great services and special offers it provides. These include six card designs and Disney Points for the whole family

The Disney-JCB Card helps make cardmember dreams come true. The Walt Disney Japan and JCB will continue to work together to increase customer satisfaction by developing new services and benefits that attract many more customers.

Disney-JCB Card Services 1. Six card designs to choose from ¡Six card designs (four standard and two gold cards) featuring irresistible Disney characters. ¡Different designs to suit different tastes, preferences, and lifestyles. ¡The main cardmember and family cardmembers may select from different card designs. All family cards are issued in the same design. 2. Disney Card Club The Disney Card Club is an exclusive membership program for Disney-JCB cardmembers that offers: 1) Reward point program the whole family will love 1 Disney Points ¡Earn Disney Points with card purchases.

Mickey Mouse (red)

Tinker Bell

At the press conference: (From left) Mr. Yoshiro Fukushima, President and COO of Oriental Land Co., Ltd., Mr. Paul Candland, President of The Walt Disney Company (Japan) Ltd., Mr. Tamio Takakura, President and CEO of JCB Co., Ltd.

Note: Job titles and departments are those at the time of the event.

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