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cows, chickens etc.  This is the time of year to have a hands on experience of the cycle of life - a chance to learn or reminisce

PR angle:

VISITOR PROFILE

Customer type:

Visitors that are

Domestic:

40%

International:

60%

Visitors that are

FIT:

50%

Group:

50%

Comments:

EnhancedAccommodationHoliday Accommodation ParksCanterburyAshley Gorge Holiday ParkAshley Gorge Holiday Park

CONTACT DETAILS

Record Date: February 2003

Master Record No 70

Business name:

Ashley Gorge Holiday Park

Web site:

www.AshleyGorgeHolidayPark.co.nz

Key contact:

Heather & Brian Norton

Address:

697 Ashley Gorge Road

Title:

Managers

Suburb:

RD Glentui

Phone:

03 312 4099

City:

Oxford

Fax:

03 312 4926

Region:

Canterbury

Email:

bh.norton@clear.net.nz

RTO:

Christchurch Canterbury Marketing

PRODUCT DETAILS

Product name:

Ashley Gorge Holiday Park

This is a:

Enhanced tourism experience

Why this product is an enhanced product:

New managers revamping the park and focusing on a fun family experience

Business type:

Accommodation

This activity can manage:

N/A

Product category:

Holiday Accommodation Parks

Time to complete a activity:

N/A

Awards/ associations:

HAPNZ, TIANZ

This business closes:

Open all year

No of rooms:

4 cabins sleep 5 in each, 2 bunkhouses sleep 24 in each, 100 sites

Pricing (retail rate):

from $8 pp per night

This product has been priced to allow trade to negotiate commission:

No

Predominant Markets

Australia UK USA Germany

Business Hours:

8am - 10 pm, on call after that

Product Description:

Get away from it all, Less than 1 hour from Christchurch.  Beautiful tranquil setting for camping and picnicing - woodland, native bush, crystal clear babbling river, the song of native birds, bush walks nearby.

PR angle:

Chance to experience part of natural native NZ so close to major city.

VISITOR PROFILE

Customer type:

No

Visitors that are

Domestic:

65%

International:

35%

Visitors that are

FIT:

100%

Group:

0%

Comments:

EnhancedAccommodationResortsMt Cook and MackenzieThe Heritage Hotel ComplexThe Hermitage Hotel

Page 55 of 72

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