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6 / 12

Retailer name

Ownership

Estimated

Number

Locations

Purchasing Agent

and Outlet

Sales (2004).

of Outlets

Type

GAIN Report - TS5010

Page 6 of 12

Monoprix 31%

Source: Tunisie Valeurs

Magasin General 27%

Promogros 12%

Bonprix 5%

Group UTIC (80 %) and Carrefour France (20 %) Local (Groupe UTIC)

$ 100 million

1

Tunis

na

3

Tunis, Sousse, Sfax

Group Mabrouk under the license of French retailer CASINO

na

1

Tunis

Local (Groupe Mabrouk)

$ 110 million

50

All major cities

Local (State- owned)

S 100 million

45

All major cities

Local

$ 50 million

4

Tunis, Sousse, Gabès and Djerba All major cities

Local (Groupe Zouari)

$ 40 million

42

Market share of modern retailers

Autres 4%

Carrefour 21%

Type Carrefour, Hypermarket

Champion, supermarket chain Géant, Hypermarket

Imports directly and buys from local importers Relies on Carrefour for its procurement Imports directly and buys from local importers

Source: AgTunis estimates partially based on news reports and retailers disclosed information.

Monoprix, supermarket chain Magasin General, supermarket chain Promogros

Bonprix, supérettes chain

Imports directly and buys from local importers Imports directly and buys from local importers

Imports directly and buys from local importers Imports directly and buys from local importers

UNCLASSIFIED

USDA Foreign Agricultural Service

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