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Many Low Tech Solutions Reach Feature Phones and Smartphones and Therefore a Wider Audience

Common Short Codes (CSC) and QR codes are inexpensive solutions for reaching out to members with timely information.

Source: International Association of Amusement Parks and Attractions

Red Cross Blood Services and LSN Mobile - text message alerts campaign on blood inventory levels, educational info about donating blood, and where.

Guide by Cell and Monterey Bay Aquarium – engagement opportunity: text feeding” (5-digit code) to receive text alerts about unscheduled feedings and events.

Audio podcasts are still popular.

Ambient Insight 2011

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