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Shell Services International, Inc. Competitive Intelligence and Knowledge Management Convergence - page 7 / 35

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© Shell Services International Inc.

Why Develop Intelligence Capabilities ?

Companies are finding difficulty in responding to an accelerating pace of change in globally competitive markets.

Inability of account teams to articulate the company’s Core Capabilities

Strategic Errors and Missed opportunities

Loss of New Business Deals

Inability of delivery teams to implement what the customer wants

Loss of existing customers

Generally late to the market

Costly but Ineffective Deployment of Development Resources

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