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Highland Realty Group

Our company was born out of the collective experience and feedback from clients, customers, and Realtors. We learned that clients and Realtors envision a real estate company that is both client-cen- tered in terms of providing the highest level of professional service and integrity; and agent-centered in providing the best place for Realtors to achieve their goals and dreams.

While on vacation in Scotland, Dotty Boudreaux Hays, Broker/owner of Highland Realty Group, and her husband Arthur, noticed the similarities of the terrain between the Scottish Highlands and the mountains in North Carolina. In distinguishing our company from the many real estate companies, we wanted a name that reflected the beauty and inspiration of our mountains, lakes and streams, and the uniqueness of our high level of service. We also wanted to include our agents and staff an integral participants in the company. Highland Realty Group was born!

Although it is important for us to be personal and local in natures, we became an affiliate of Avalar Network, Inc., a respected and fast growing National Organization. Avalar Network can be found on the web at www.avalar.biz. Our affiliation with Avalar provides many opportunities for resources, referrals, training and marketing. At the same time, we have the autonomy of a local company deeply rooted in the culture and lifestyle that makes our area so spectacular!

Our Vision

We are recognized as the Premier Real Estate Company in Western North Carolina. Real estate companies, vendors, and business associates respect and admire our company. We are the role model for excellence in the industry. Our business continues to grow as a result of our strong relationships and delightfully astonished clients.

Our Mission

We provide Astonishing Service based on our value proposition for all clients, customers, vendors and associ- ates We create Lifestyle Opportunities for people to achieve their dreams; and to experience lives full of grati- tude and joy.

Our Value Proposition

At Highland Realty Group, we achieve our mission through our unwavering commitment to our nonnegotiable beliefs in providing Astonishing Service. We believe our success is the result of:

  • 1.

    Paying Attention - We actively listen and respond to clients and to each other.

  • 2.

    Keeping Promises - Integrity is the cornerstone of all our relationships; our integrity is not for sale.

  • 3.

    Delivering Excellence - We learn and improve every day; no commission is ever worth our reputation.

  • 4.

    Being Accountable - We take responsibility for our attitudes, actions and relationships.

  • 5.

    Working Together - We support each other in achievement of individual and collective goals.

  • 6.

    Celebrating the God Life! - We celebrate, in advance, the opportunity to serve, learn and grow.

We re here to serve you, your family and friends. We look forward to getting to know you and being a partner in making your Highland Property the place of your dreams. Come to the mountains...It s a Good Life!


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