Globalisation and Social Change
It is no easy task to sum up the diverse and complex ways that globalisation is affecting our lives. One will not even attempt it. One leaves this task to you. We have not discussed the impact of globalisation on industry and agriculture in any detail here in this chapter. You have to draw from chapter 4 and 5 to build up the story of globalisation and social change in India. In the recounting of this story, use your sociological imagination.
Choose any topic that is of interest to you and discuss how you think globalisation has affected it. You could choose cinema, work, marriage or any other topic.
What are the distinctive features of a globalised economy? Discuss.
Briefly discuss the impact of globalisation on culture?
What is glocalisation? Is it simply a market strategy adopted by multinational
companies or is genuine cultural synthesis taking place? Discuss.
REFERENCES Leadbeater, Charles. 1999. Living on Thin Air: The New Economy. Viking. London.
More, Vimal Dadasaheb. 1970. ‘Teen Dagdachi Chul’ in Sharmila Rege Writing caste/ writing gender: narrating dalit women’s testimonios. Zubaan/Kali. Delhi, 2006.
Reich, R. 1991. ‘Brainpower, bridges and the nomadic corporation’. New Perspective Quarterly. 8:67-71.
Sen, Amartya. 2004. The Argumentative Indian: Writings on Indian History, Culture and Identity. Allen Lane, Penguin Group. London.
Sassen, Saskia .1991. The Global City: New York, London, Tokyo. Princeton University Press. Princeton.
Singhal, Arvind and E.M. Rogers. 2001. India’s Communication Revolution. Sage. New Delhi.