advanCes in tourism
Managing and Marketing Tourist Destinations
New Perspectives in Tourism Geographies
Strategies to Gain a Competitive Edge
Metin Kozak, Mugla University, Turkey and Seyhmus Baloglu, University of Nevada, USA
In this volume, tourism scholars Metin Kozak and Seyhmus Baloglu evaluate the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrate the ways to further develop the concept of destination competitiveness for application within tourist destinations. Kozak and Baloglu highlight the need for collaboration between the representatives of both the public and private sectors to adequately manage the growth and issues relevant within international tourism, marketing, management and competitiveness. This book will be indispensable to students and scholars of Tourism, Hospitality, and Leisure and Recreation programs, as well as practitioners within these industries.
Selected Contents: 1. Why Destination Competitiveness? 2. Destination Competitiveness: An Overview 3. Determinants of Destination Competitiveness 4. Relationship and Network Strategies for Destination Management 5. Destination-Based Marketing Strategies 6. Transition from Traditional Marketing to ‘IT’ Marketing
August 2010: 229 x 152: 224pp Hb: 978-0-415-99171-1: £70.00
Edited by Julie Wilson, University of the West of England, UK
Following an increase in attention to lifestyle-related mobility and the use, creation and (re)presentation of space and place, the geographical analysis of tourism activity is being advanced. In terms of human geography, the ‘cultural’ turn has led to fresh examination of existing debates and has advanced new theoretical ideas in cultural geography pertinent to tourism studies. New Perspectives in ourism Geography seeks to examine such recent developments by providing a state of the art review in the field of tourism geographies internationally, documenting advances in research and evaluating different perspectives, themes and regional differences.
This volume provides a fresh examination of existing debates by considering disciplinary changes in geography in the context of tourism, in particular, culture and space in terms of encounter, embodiment, (inter)subjectivities, lifestyle and identity, as well as the spatial turn in social sciences more generally. It also looks at how other approaches such as critical, feminist, Marxist and behaviouralist have diversified research in the tourism geographies field. In addition it highlights areas for further research and maps out the dimensions of future advances in the field in different disciplinary, regional and thematic contexts.
For more information, visit: www.routledge.com/9780415991711
Written by leading scholars in the tourism geographies field, this book will be of interest to students, researchers and academics in the areas of Tourism, Geography and related disciplines.
Selected Contents: Introduction Part 1: Aproaching Tourism Geographies 1. The Cultural Turn in Geography and Tourism 2. Poststructuralism 3. Gender 4. Queering Geographies of Tourism 5. Performativity 6. Postcolonialism 7. Mobilities Part 2: Themes in Tourism Geographies 8. Tourism and the Cultures of Places 9. Lifestyle Migration 10. Environment 11. Rural 12. Creativity 13. Historical 14. Sensuous Geographies 15. Development 16. Urban 17. Time Geography and Tourism 18. Place and Tourism 19. Landscape 20. GIS 21. Conclusion
December 2010: 234 x 156: 320pp Hb: 978-0-415-56857-9: £75.00 eBook: 978-0-203-85974-2
For more information, visit: www.routledge.com/9780415568579
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