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Annual review of graduate vacancies & starting salaries at Britain’s leading employers - page 27 / 38

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The Graduate Market in 2011

G r a d u a t e A p p l i c a t i o n s R e c e i v e d i n 2 0 1 0 - 2 0 1 1 T h e r e s e a r c h s h o w s t h a t m a n y l e a d i n g g r a d u a t e e m p l o y e r s h a v e s e e n a s u b s t a n t i a l i n c r e a s e i n t h e n u m b e r o f j o b a p p l i c a t i o n s i n t h e e a r l y m o n t h s o f t h e 2 0 1 0 - 2 0 1 1 g r a d u a t e r e c r u i t m e n t r o u n d , c o m p a r e d w i t h t h e s a m e p e r i o d a y e a r a g o . M o r e t h a n h a l f o f t h e U K s t o p r e c r u i t e r s r e p o r t e d g r e a t e r a p p l i c a t i o n n u m b e r s a n d a q u a r t e r o f e m p l o y e r s s a i d t h e y h a d r e c e i v e d m a n y m o r e a p p l i c a t i o n s t h a n l a s t y e a r ( s e e C h a r t 4 . 3 ) . A q u a r t e r o f e m p l o y e r s s a i d t h e y d h a d a s i m i l a r l e v e l o f a p p l i c a t i o n s a n d j u s t o n e i n s i x r e c r u i t e r s h a d a t t r a c t e d f e w e r a p p l i c a n t s . G i v e n t h a t t h e s u m m e r u p d a t e t o T h e G r a d u a t e M a r k e t i n 2 0 1 0 , p u b l i s h e d i n J u l y 2 0 1 0 , r e p o r t e d t h a t r e c r u i t e r s r e c e i v e d a n a v e r a g e o f 4 5 a p p l i c a t i o n s p e r g r a d u a t e v a c a n c y d u r i n g t h e 2 0 0 9 - 2 0 1 0 r e c r u i t m e n t s e a s o n , t h i s l a t e s t r e s e a r c h s u g g e s t s t h a t t h e a p p l i c a t i o n r a t e f o r 2 0 1 1 v a c a n c i e s c o u l d b e e v e n h i g h e r . T h e r e a p p e a r s t o b e n o p a r t i c u l a r p a t t e r n t o t h e o r g a n i s a t i o n s t h a t h a v e r e c e i v e d f e w e r a p p l i c a t i o n s t h i s y e a r t h e y i n c l u d e o n e a c c o u n t i n g & p r o f e s s i o n a l s e r v i c e s f i r m , a r e t a i l e r , o n e h i g h s t r e e t b a n k , t w o i n v e s t m e n t b a n k s , t h r e e p u b l i c s e c t o r e m p l o y e r s a n d f o u r i n d u s t r i a l c o m p a n i e s . S e v e r a l o f t h e s e r e c r u i t e r s c o m m e n t e d t h a t a l t h o u g h t h e v o l u m e o f a p p l i c a t i o n s h a d d e c r e a s e d , t h e q u a l i t y o f c a n d i d a t e s h a d i m p r o v e d . O t h e r s c o m m e n t e d t h a t d u e t o r e c o r d a p p l i c a t i o n l e v e l s l a s t y e a r , t h e y h a d r a i s e d t h e i r e n t r y r e q u i r e m e n t s t o d i s c o u r a g e t h e l e a s t u n s u i t a b l e c a n d i d a t e s f r o m a p p l y i n g . E m p l o y e r s t h a t r e p o r t e d t h e b i g g e s t i n c r e a s e s i n a p p l i c a t i o n s i n c l u d e s e v e r a l w e l l - k n o w n r e t a i l e r s , t w o I T & t e l e c o m m u n i c a t i o n s c o m p a n i e s , t h r e e o f t h e B i g F o u r a c c o u n t i n g & p r o f e s s i o n a l s e r v i c e s f i r m s , t h r e e l e a d i n g l a w f i r m s a n d a m e d i a c o m p a n y . O n e o f t h e l e a d i n g a c c o u n t i n g f i r m s c o n f i r m e d t h a t t h e y h a d r e c e i v e d m o r e t h a n d o u b l e t h e n u m b e r o f g r a d u a t e a p p l i c a t i o n s i n t h e e a r l y m o n t h s o f t h e 2 0 1 0 - 2 0 1 1 r e c r u i t m e n t r o u n d , c o m p a r e d w i t h l a s t y e a r . S e v e r a l o r g a n i s a t i o n s e x p l a i n e d t h a t t h e y h a d o p e n e d u p t h e i r a p p l i c a t i o n s e a r l i e r t h a n u s u a l i n J u n e o r J u l y , r a t h e r t h a n S e p t e m b e r o r O c t o b e r a n d t h a t t h i s h a d c o n t r i b u t e d t o a m u c h h i g h e r v o l u m e o f e a r l y a p p l i c a t i o n s f r o m s t u d e n t s a n d r e c e n t g r a d u a t e s .

Chart 4.3 Graduate Applications Received by Employers in 2010-2011

Received slightly more graduate applications

29%

Received many more graduate applications

28%

Received many fewer graduate applications

Received slightly fewer graduate applications

Received a similar number of applications to last year

Source - The Graduate Market in 2011

  • 0

    10

1%

60

16%

26%

20 30 40 Percentage of top graduate employers

50

27

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