Building and Sustaining Competitive Advantage
For leaders to be effective, they must understand the environment in which they are called to lead. In order to align their self development with the firm's mission and strategy, they must understand the key drivers of the company's competitive advantage. Every industry faces complex competitive challenges that require business strategy to build and strengthen the company's competitive advantage. Given the rapidly-changing business environment, leaders must learn to re-frame traditional views on developing strategy and achieving competitive advantage. This session takes an in-depth look at required changes and explores some new views on competitive advantage and strategy formation.