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To see if the Town will vote to amend the General Bylaws, Chapter One to add the following new Section entitled, “Sturbridge Tourist Association”:

1.90

Sturbridge Tourist Association

1.91

Purpose

(A)

To have creative and budgetary oversight of the Hotel/Motel tax percentage that is placed in the Sturbridge Tourist Association Revolving Fund for the promotion of tourism. These funds are to be used for the marketing and implementation of tourism for the benefit of Sturbridge.

(B)

Maintain fiscal control by accepting and distributing, as necessary, the monies appropriated by the Annual Town Meeting for the purpose of planning, promoting and implementing tourism in Sturbridge. An amount approved by the Town Meeting shall be designated as broadly as possible to be dispersed by the Committee as outlined below.

(C)

The Sturbridge Tourist Association shall propose a budget that provides a minimum of the following:

30% of the budget toward tourist related events and activities in Sturbridge.

60% of the budget toward the promotion of Sturbridge tourism and Sturbridge businesses directly involved in the tourism industry.

Up to 5% of the budget on grounds maintenance at the Chamber of Commerce and the Route 20 Public Restroom maintenance (as a %

contribution

Chamber

of

Center).

If

to the grounds maintenance budget shared equally with the Commerce whose offices reside at the Tourist Information for any reason the Tourist Information Center no longer

resides at this of the STA.

location,

this

percentage

may

change

appropriately

by

vote

Up to 5% of the budget on operating expenses for the Tourist Information Center, such as Customer Service Desk staff (excluding back office personnel), telephone and internet (as a % contribution to the operating expenses shared by the Sturbridge Townships).

(D)

Goals

  • (1)

    Aid and support Sturbridge businesses directly involved in the Sturbridge tourism industry.

  • (2)

    Promote, expand and facilitate tourism in Sturbridge keeping in mind the general character of the Town and its natural resources.

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