Revised Course Structure for Master in Business Administration
MBA Semester IV Specialization: - Production & Operation Management
Elective OP 404 D: Goal Programming in Management
Goal Programming, Basic Concept Model Formulation, Graphical and Simplex Method; Integer Goal Programming, Post-Optimal Sensitivity Analysis; Parametric Goal Programming; Goal Programming Under uncertainty; Application of Goal Programming in Functional Areas of Management; Implementation of Goal Programming; Introduction to some Application Software such as – QSB, Micro Manager and LIGO.
Cook, Thomas M and Rursell, Robert A. Introduction to Management Science. 3rd ed. Englewood Cliffs, New Jersey, Prentice Hall Inc. 1985.
Eppen, G D. etc. Quantitative Concepts of Management. Englewood Cliffs, New Jersey, Prentice Hall Inc. 1994.
Ignizio, J P. Goal Programming and Extensions. Lexington, Lexington Books, 1976.
Ijier Y. Management Goals and Accounting for Control. Amsterdam, North Holland, 1965.
Lee S M. Goal Programming for Decision Analysis, Philadelphia, Auerbach, 1971.
Note :- At least 10 Case Studies should be taught in class on relevant